Last Updated: Nov 23, 2023 Value Broking 1 Mins 1.7K

Investing to maximize returns requires a thoughtful and strategic approach. You must diversify your investment portfolio, evaluate your risk tolerance, and conduct in-depth research to accomplish this. Understanding the diverse investment options, such as stocks, bonds, and real estate, facilitates an informed decision-making procedure. But it’s not easy to find the maximum returns investment.

Sometimes, it might take longer than we thought to get the results we want. A practical way to pick the best investment plans is to divide financial goals into three groups: things you want to achieve in the long term, medium term, and short term. This way, you can understand how much time you have to reach each goal. Then, you can choose from different investment choices based on how much risk you’re comfortable with.

Top Investment Plan

The lock-in period of 15 years (extendable by 5 years)Period of Investment (Minimum)Who Can Invest?RisksReturns OfferedAmount LimitTax Benefits
Unit Linked Insurance Plan (ULIP)<= 45 yearsInvestors keen on wealth creation and life coverMedium-to-HighDepending on the investor’s profileRs. 500—No LimitAvailable under Section 80C and Section 10 of the IT Act, 1961
Senior Citizen Savings Scheme (SCSS)5 years (extendable by 3 years)Senior Citizens (>60 years) OR Superannuation/ Voluntarily retired/ Retired Defence Personnel citizens (55-60 years)Nil8.0% p.a.Rs. 1000– Rs. 30 lakhs**Available under Section 80C of the IT Act, 1961
National Pension Scheme (NPS)Up to the age of 60-70 years (extendable by 5 years)All Resident Citizens & NRIs are applicable Age of Regular Individuals: 18-60 years Age of Senior Citizens: 60-70 years*Low-to-HighMarket-linked (9-12% p.a.)Tier I: Rs. 500 Tier II: Rs. 1000Available under Section 80 CCD (1), 80 CCD (2), and Section 80 CCE of the IT Act, 1961.
Pradhan Mantri Vaya Vandana Yojana (PMVVY)10 yearsSenior Citizens: >60 years of age – No LimitLow-risk7.4% p.a.Rs. 1,56,658 – Rs. 15 lakhsNil
Public Provident Fund (PPF)7.1% p.a. up to 31st March 2023Earning citizens with long-term investment goalsNilInvestors should have Demat-cum-trading accountRs. 500– Rs 1.5 lakhs yearlyAvailable under Section 80C and Section 10 of the IT Act, 1961
RBI Saving Bonds6 yearsIndian Citizens: Individuals, HUF/ Charitable Institutions/ Universities Not available to NRIsNil8.00% p.a.Rs. 1000—No LimitIncome earned is taxable under IT Act, 1961 Exempted from Wealth Tax under Wealth Tax, 1957
Bank Fixed Deposits7 days to 10 yearsOne who doesn’t wish to take the risk or be exposed to equityNil5-8% p.a.Rs. 500– Rs. 5 CroresDeductions available under Section 80C for Tax-Saver FDs
Initial Public Offerings (IPO)NAInvestor who knows how to balance risk and returnModerate-to-HighNANATaxable for LTCG and STCG gains
Direct EquityDecided by the investorThe lock-in period of the ELSS scheme: 3 yearsHighNANATaxable for LTCG and STCG gains
Mutual FundsLock-in period of ELSS scheme: 3 yearsAn investor who knows how to balance risk and returnLow-to-HighMarket-LinkedRs. 500—No LimitTax exemptions for ELSS scheme under Section 80C of the IT Act, 1961.
Gold ETFNAAnyoneLow-to-MediumMarket-linkedNATaxable for LTCG and STCG gains
Real EstateNAAnyoneMedium15-19% p.a.NATaxable for LTCG and STCG gains
Source: Policy Bazaar

Disclaimer: The Government of India (GoI) increased the entry age of the NPS Scheme for senior citizens to up to 70 years in 2021. **GoI increased the investment limits in the SCSS Scheme up to Rs. 30 lakhs from Rs. 15 lakhs in Budget 2023. ***Union Budget 2023 increased the investment limits in the POMIS Scheme from Rs. 4.5 lakhs to up to Rs. 9 lakhs in Single Life Account and from Rs. 9 lakhs to up to Rs. 15 lakhs in Joint Life Account.

Best Investment Options for Long-Term 

Investing for the long term is a strategic approach that seeks to harness the power of compounding and capital appreciation over an extended period. While the investment landscape offers a plethora of options, selecting the best investment avenues for the long term requires careful consideration of risk, potential returns, and alignment with individual financial goals. Strategic diversification and informed decision-making are essential when seeking maximum returns investment. 

In this comprehensive exploration, we will delve into some of the most promising long-term investment options:

1. Equity Mutual Funds

Equity mutual funds have emerged as a compelling choice for long-term investors seeking exposure to the stock market without the complexities of individual stock selection. These funds pool resources from multiple investors to create a diversified portfolio of stocks across various sectors and market capitalizations. The underlying principle of diversification reduces risk by spreading investments across multiple companies. Investors benefit from professional fund management, research, and monitoring, which can lead to optimized returns over time.

One of the advantages of equity mutual funds is the potential for significant capital appreciation. Historically, equities have outperformed other asset classes over the long term. While equity funds can experience market volatility, investors with a longer investment horizon can ride out short-term fluctuations and capitalize on the compounding effect.

2. Public Provident Fund (PPF)

The Public Provident Fund (PPF) stands as a stalwart in the realm of long-term savings and wealth accumulation. Backed by the government, PPF offers a combination of tax benefits, attractive interest rates, and a disciplined savings approach. Investors contribute a fixed amount annually, and the accumulated funds can be withdrawn after a 15-year maturity period.

The key advantage of PPF lies in its safety and stability. It provides guaranteed returns, and the interest earned is compounded annually. Additionally, contributions made to PPF are eligible for tax deductions under Section 80C of the Income Tax Act. PPF is an ideal option for risk-averse investors seeking consistent, tax-efficient returns over the long term.

3. National Pension System (NPS)

Designed as a retirement-focused investment vehicle, the National Pension System (NPS) offers a diversified approach to wealth creation over the long term. NPS allows investors to allocate funds to different asset classes, including equities, corporate bonds, and government securities. The flexibility to choose investment proportions based on risk tolerance and time horizon provides a personalized approach to long-term wealth accumulation.

NPS offers tax benefits under Section 80C and Section 80CCD of the Income Tax Act. Moreover, the system encourages disciplined investing through mandatory contributions from both the individual and employer. The accumulated corpus can be withdrawn upon retirement, with a portion mandated for annuity purchases to ensure a steady income stream in retirement.

4. Real Estate

Investing in real estate properties remains a timeless avenue for long-term wealth creation. Real estate offers the potential for both rental income and capital appreciation. Property values tend to appreciate over the years, making it an attractive proposition for investors with a long investment horizon.

Investing in real estate requires careful evaluation of factors such as location, property type, market trends, and potential rental income. While real estate can be a lucrative option, it also involves considerations such as maintenance costs, property management, and liquidity challenges. Investing in real estate may be suitable for those who can commit to a longer holding period and have a well-thought-out investment strategy.

5. Stocks

Maximum returns investment Direct investment in individual company stocks can be a high-reward strategy for long-term investors with a knack for thorough research and analysis. Owning shares of well-established companies with strong growth potential can lead to substantial gains over time. Investing in stocks offers the advantage of ownership and participation in a company’s success story.

It’s important to note that investing in individual stocks requires a comprehensive understanding of the company’s fundamentals, industry dynamics, and market trends. While stocks have the potential for impressive returns, they also carry a higher level of risk compared to diversified investment options like mutual funds or index funds. Investors must be prepared to weather market volatility and make informed decisions based on research.

6. Index Funds 

Index funds offer a passive investment approach that seeks to replicate the performance of a specific market index, such as the Nifty 50 or Sensex. These funds invest in the same stocks and in the same proportion as the underlying index, providing investors with exposure to a broad range of companies.

One of the primary advantages of index funds is their low expense ratio, making them a cost-effective option for long-term investing. Additionally, index funds offer diversification, which helps mitigate company-specific risk. Index funds are suitable for investors seeking long-term growth through a low-maintenance and hands-off approach.

7. Systematic Investment Plans (SIPs)

SIPs offer a disciplined and systematic approach to investing in mutual funds. Investors contribute a fixed amount at regular intervals, such as monthly, allowing them to take advantage of rupee cost averaging and compounding over time. Executing disciplined, continuous monitoring and adjustment is vital for investors aiming to achieve maximum returns on investment. 

The key benefit of SIPs is their ability to reduce the impact of market volatility on investments. When markets are down, investors buy more units at lower prices, and when markets are up, they buy fewer units at higher prices. This strategy averages out the cost of purchasing units over time and potentially leads to favorable long-term returns.

In conclusion, the best investment options for the long term encompass a diverse array of choices, each catering to different risk profiles, financial goals, and investment preferences. Equities, mutual funds, provident funds, and other options offer avenues for long-term wealth creation.

How to Find the Best Investment Plan?

1. Clarify Financial Goals:

  • Begin by clearly defining your financial goals- wealth accumulation, retirement planning, or achieving specific milestones.

2. Assess Risk Tolerance:

  • Evaluate your comfort level with market fluctuations to determine your risk tolerance.

3. Research Investment Options:

  • Conduct thorough research on various investment options.
  • Understand potential returns, associated risks, and tax implications.

4. Consult with a Financial Advisor:

  • Seek advice from a financial advisor to gain insights tailored to your circumstances.

5. Compare Different Plans:

  • Analyze and compare different investment plans.
  • Consider factors such as historical performance, fees, and flexibility.

6. Prioritize Diversification:

  • Emphasize diversification by spreading investments across multiple assets to reduce risk.

7. Regularly Review and Adjust:

  • Periodically review your investment plan to ensure it aligns with changing goals and market conditions.
  • Make adjustments as necessary.

8. Align with Objectives and Risk Tolerance:

  • Ensure that the chosen investment plan aligns with your financial objectives, risk tolerance, and time horizon.

9. Maximize Returns, Mitigate Risks:

  • Aim for an investment strategy that maximizes returns while effectively mitigating risks.

10. Stay Informed and Adaptive:

  • Stay informed about market trends and economic changes.
  • Be adaptive to evolving financial landscapes.

Remember, the best investment plan is tailored to your unique financial situation, aligning with your goals, risk tolerance, and time horizon. Regular reviews and adjustments are crucial for long-term success.


In the world of investing for bigger gains, the journey matters as much as the destination. Getting the best returns needs you to understand your goals, how much risk you’re comfortable with, and how long you can invest. Investors must plan carefully, be disciplined, and adjust to market changes. As investors start this journey, they’re on their way to financial success, with the tools and know-how to handle investments and enjoy the rewards of smart decisions.

FAQs on How to Invest to Get Maximum Returns?

Diversify your investments, carry out in-depth research, consider long-term options, and keep up with market trends to optimize returns.

Venture capital, real estate, and stocks are examples of higher-risk investments that typically have the highest potential returns.

Investments like real estate and specific private equity holdings frequently have lower liquidity and are, therefore, harder to convert to cash.